By Linda Nuamah
Although Janet + George is about Womenswear and Menswear, I haven’t paid a lot of attention to what is happening in the menswear industry.
Menswear is a challenging industry, but gradually men are claiming their rightful place in the fashion industry. The social taboos of wearing a handbag or even a more colourful jacket, are slowly fading into the past. The fashionable gay men have paved the way for other key influencers such as entrepreneurs, and those with artistic and creative professions, in the age category 25 – 45 years.
So on the menswear side; there is a lot happening. One of the emerging fashion design talent that I was really impressed by is ‘Giorgio Chiussi’. Giorgio is an Italian designer who was born into a family of tailors, going back more than a century ago. His family became known for their bespoke tailoring for men in Italy. While working for the family run business, Chiussi, Giorgio created his first ready-to-wear collection in 2011. His creations are based on bohemian elegance. Giorgio Chiussi was one of the finalist of the fifth edition of the ‘Who is on next? Uomo 2013’ competition, sponsored by Pitti Immagine Uomo, Vogue, and Alta Roma. Although Giorgio did not win, he made my list of one to watch, due to his wearable clean cut collection.
Giorgio Chiussi’s spring/summer 2014 collection, is designed to dress men with elegance, and not snobbery, wanting to be and not appearing to be. The collection consists of shorts paired with tailored double breasted jackets, check prints, uniform shirts, vests and an edgy approach to traditional suits with a tailcoat. This is definitely a collection for the style-savvy trendsetters among us.
For all those that do not want to be mainstream, and dare to be bold, Giorgio Chiussi is the ONE to watch.